Strategic Recommendations for Walmart.com to be ahead of Amazon.com
Walmart is a U.S. multinational retail company operating a chain of hypermarket, grocery stores, and discounted stores. The company operates under different brands using Walmart for the United States and Canadian brand, Best Price in India, ASDA in the UK, and Seiyu in Japan. By June 2016, Walmart is the largest retail store by revenue with revenue of $482.1 billion and net income of $15.08 billion. Despite the success of Walmart over the years, the company has still recorded poor performances in e-commerce compared to Amazon.com. While Walmart has launched the online business more than 15 years ago, the company is still struggling in the online business. The revenue realized from the online sales is still insignificant compared with the revenue realized from the in- stores.
Objective of this paper is to provide the recommendations for Walmart Executive to improve their performances in the online sales.
Recommendations to boost Sales in the Online Stores
In the United States, Walmart realizes only 7% of their revenue from online sales. (Mcintyre, 2016). Although Walmart is a price leader for the in-store retail items, however, the Walmart.com has still not offered low prices for the items sold in the online stores. Comparatively, Amazon.com s offers lower prices for their items in the online stores compared to the prices offered by Walmart.com. In the competitive business environment, price and product’s quality are the major factors that pull customers towards products. Thus, Walmart.com should emulate the Amazon.com and offer lower prices for their items. At the end 2015 fiscal year, Walmart revenue was $485.65 Billion, however, declined to $482.13 Billion at the end of 2016 fiscal. Similarly, the net profits declined from $16.81 Billion in 2015 to $15.08 billion at the end of 2016 fiscal year. Thus, the Walmart needs to make a strategic move to take advantages of e-commerce to boost its sales.
Compared to Amazon that offers free shipping for virtually all products shipped to the U.S. customers, Walmart.com has just started an offering a free shipping for their online customers because the company still relies on the brick and mortar business for their revenue. Thus, many online customers have not yet aware that the Walmart.com offers a free shipping. Thus, the company needs to offer a comprehensive advert to educate their customers about the free shipping to attract more customers towards their online store.
While Walmart.com is imitating other e-commerce companies such as Amazon.com, however, the company is still far behind in offering a streaming video to online customer, thus, the company needs to make a radical approach to offer streamline video in the Walmart.com. Moreover, Walmart.com needs to offer some Prime programs such as free online storage for shoppers and vendors. Additionally, Walmart should offer a content partnership with Apple TV and Netflix to drive up the video services for its customer. Walmart.com should also offer a partnership program with different electronic companies such as HP, Dell, Samsung and Apple. These partnerships will assist Walmart.com to improve their revenues. Compared to Amazon.com that offers a variety of electronic product, Walmart.com has not yet offered a wide variety of electronic product, thus Walmart.com needs to offer different electronic product for their online customers. (Michael, Hitt, Duane, et al. 2016).
Moreover, Walmart is still being dominated by conventional store managers who still believe that e-commerce will cannibalize the in-store sales as well as their bonuses, thus, store managers are against putting the items in the online shopping bags. Thus, Walmart.com needs to employ ambitious online store managers with the goal of boosting the online sales. The recommendations will assist Walmart to boost the online revenue by 150% within the next three years. In the 2015 fiscal year, Walmart.com revenues were $12.2 Billion and would increase to $30.5 Billion (150% increase) in the next three years with the implementation of the recommendations.
The study provides recommendations for Walmart.com to boost its revenue in the next three years. A lower product price is the top priority to boost sales for Walmart.com. The benefit of the option is that it will attract more customers to the online stores, however, the strategy can lead to a price war from other online retail stores, however, Walmart has superior financial resources to withstand the competitions.
McIntyre, D.A. (2016). Walmart Online Sales Remain Tiny Fraction of Revenue. Wall Street Journal.
Michael, A. Hitt, R. Duane, I. et al. (2016). Strategic Management: Concepts: Competitiveness and Globalization. Cengage Learning.
Get Professional Assignment Help Cheaply
Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?
Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.
Why Choose Our Academic Writing Service?
- Plagiarism free papers
- Timely delivery
- Any deadline
- Skilled, Experienced Native English Writers
- Subject-relevant academic writer
- Adherence to paper instructions
- Ability to tackle bulk assignments
- Reasonable prices
- 24/7 Customer Support
- Get superb grades consistently
Online Academic Help With Different Subjects
Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.
Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.
While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.
Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.
In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.
Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.
We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!
We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.
Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.
What discipline/subjects do you deal in?
We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.
Are your writers competent enough to handle my paper?
Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.
What if I don’t like the paper?
There is a very low likelihood that you won’t like the paper.
- When assigning your order, we match the paper’s discipline with the writer’s field/specialization. Since all our writers are graduates, we match the paper’s subject with the field the writer studied. For instance, if it’s a nursing paper, only a nursing graduate and writer will handle it. Furthermore, all our writers have academic writing experience and top-notch research skills.
- We have a quality assurance that reviews the paper before it gets to you. As such, we ensure that you get a paper that meets the required standard and will most definitely make the grade.
In the event that you don’t like your paper:
- The writer will revise the paper up to your pleasing. You have unlimited revisions. You simply need to highlight what specifically you don’t like about the paper, and the writer will make the amendments. The paper will be revised until you are satisfied. Revisions are free of charge
- We will have a different writer write the paper from scratch.
- Last resort, if the above does not work, we will refund your money.
Will the professor find out I didn’t write the paper myself?
Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.
What if the paper is plagiarized?
We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.
When will I get my paper?
You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.
Will anyone find out that I used your services?
We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.
How our Assignment Help Service Works
1. Place an order
You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.
2. Pay for the order
Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.
3. Track the progress
You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.
4. Download the paper
The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.
PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET A PERFECT SCORE!!!