LG Supply Chain & Sustainability Essay Paper

LG Supply Chain & Sustainability

LG, a South Korean technology conglomerate that is known mostly for its presence of behemoth proportions in the LED and OLED television market along with its direct competitor Samsung, is world-renowned for its slick products, enhanced market presence and global reputation for its supply chain and sustainability initiatives and processes. There are a number of ways in television manufacturers can streamline its manufacturing and supply chain operations in the name of both cost saving and fiscal efficiency and LG sets the benchmark for all of the above. LG’s financials have not been completely rosy as of late given that its mobile section is struggling a bit but its television sector is extremely strong (CNet, 2012).

Product Description & Updates

Televisions have evolved significantly since their invention in the middle of the twentieth century. For the longest time, televisions were all cathode rayon tubes (CRT’s for short) and these sets and monitors were very power-hungry and inefficient. Television technology has innovated and progressed extremely quickly in the last two decades with the advent of plasma, LCD and then LED technology. LED-backlit televisions represent a massive improvement in product lifecycle length and energy efficiency. The products last long and take up less energy as they are used as compared to CRT’s or even plasma and traditional LCD televisions.

The quality of LG’s televisions is demonstrated both by the quality of the product as well as its daily business practices. It is important that LG remain at the forefront of the technology curve and for a couple of reasons. First, it must do so to keep up with companies like Samsung that give it a run for their money. Many companies in the television sphere have fallen away and have abandoned manufacturing of televisions. Examples do are projected to further include companies like Philips, Sony and Hitachi. Gone are the days where Panasonic, Sharp and Sony were the industry heavyweights in the television market, now replaced with Samsung and LG with everyone else trailing behind (NDTV, 2012). One company that most certainly threw in the towel was Philips which gave up on the television market in 2012. It is worthy of note that Philips imported a lot of its sets from LG and the Philip name was simply affixed onto the LG equipment (Nic, 2012) Philips also licensed a significant amount of manufacturing items with Funai (Gray, 2011).

Another reason that LG must keep its supply chain and sustainability activities up-to-date is that they are deemed by others, if not themselves, to be responsible for having as little impact as possible to the environment through their daily business practices. This includes carbon emissions, waste products, the amount of fuel spent delivering raw materials as well as finished products and other concerns. At least on appearances and based on the recognition of third party companies and organizations, LG is at the forefront of both effective supply chain management and sustainability concerns. LG actually has dedicated environmental and sustainability web links for each of the countries that it operates and sells in including Canada, Ireland, the United States and South Korea, the latter being its home country.

Supplies Necessary

A lot of parts and supplies go into the making and selling of television sets and it is by no means limited to the television parts themselves, as far as the television parts go, there are plastics, glass, circuit boards, metallic materials and the like. There is also the speaker materials that can include metals, paper and so forth. The inherent sustainability concern with the making of televisions is that a lot of the materials that go into making a television have either been unrecyclable or they often end up in landfills and thus pollute the environment and/or take a long time to breakdown. Circuit boards are one item that can be toxic and plastic materials do not break down quickly when compacted in landfills.

There are obviously other materials that are involved in the manufacturing process that are not actually parts of the televisions and one of the major ones is fuel. A large amount of fuel is spent transporting raw supplies to LG’s factories as well as moving the televisions out of the factories once they are done.

Another set of supplies in the mix are the cardboard boxes and Styrofoam inserts that are used to package and cushion televisions so that they are transported to their destination with minimal to no damage. LG obviously have little control over what happens to these materials once the consumer opens the box and many countries have laughable infrastructures for recycling and reuse of products and materials than can and should absolutely be reused and repurposed.

Organizations Working Together

There is a massive infrastructure of corporate and advocacy interests that all contribute in their own ways to the concepts of sustainability and efficient global supply chain management. These organizations range include academics and other intellectuals who make it their main purpose to advance the concepts and knowledge dissemination relating to sustainability. People in this sphere range from college professors to industry experts to members of industry-oriented organizations that exclusively or at least majorly focus on improving the industry with everything they do.

The real people who have to make these innovations work in real life are the companies that actually sell the products. Fortunately, companies do not have to capitulate simply because of public or academic pressures for they do so out of competitive interest. Companies must evolve in many ways to remain on-going and competitive and sustainability and enhancements to supply chain management are no exceptions.

To that end, LG announced in 2009 that it saved $350 million USD from January to September of 2009 alone through increased efficiency in its supply chain process. The further projected that overall savings would reach $400 million by year end and that cash flow would improve by more than $800 overall. Didier Chenneveau was quoted as saying that efficient supply chain operations was a major concern for LG and that reduction of carbon emissions was one of the major aims of the supply chain improvements (Anderson, 2009)

Implementing Sustainability

Because there are multiple dimensions to the materials and resources consumed in making televisions, LG can or already does use several different tacks when enforcing its practice of sustainability and effectively global supply chain management. Many of the vehicles that are used to transport LG goods and its raw materials can be made to use renewable or at least very efficient fuels such as natural gas and hydrogen. These sort of fuels are far more effective and beneficial than fossil fuels. As far as the televisions themselves, many countries have implemented alongside assistance from companies like LG the process whereby people are able to recycle discarded televisions and other electronics so that they can be properly disposed of or even recycled if possible.

Sustainability Challenges

There have been concerns regarding sustainability in the television manufacturing industry. An article in 2010 noted that there was at least a possible shortage of LED’s in the industry. This was stated as a concern because the overall manufacturing capacity of 2010 was slated to barely exceed that of 2009 thus illustrating that perhaps demand was outstripping supply and that a shortage would ensue (Dirjish, 2010).

One major innovation that has come to the forefront is the use of organic LED’s (OLED’s) rather than traditional LED’s. These LED’s use more renewable and reusable technology this improving sustainability and limiting the use of materials on the planet that are exhaustible or hard to reuse (International Business Times, 2012). There has been sputtering in the industry with some struggles presenting themselves, but LG aimed to sell 50,000 OLED televisions in 2012 (Yoo-Chul, 2012).

Rather than being hands off in the television disposal and recycling sphere, LG has actively participated in the creation and maintaining of the infrastructure to recycle used up televisions (Greenbiz Staff, 2009). LG openly advertises this on their numerous websites and they are quick to note that they strive to comply with or exceed all relevant regulations and the concerns of environmentalists (LG UK, 2012). LG has signed on with international shipping heavyweight DHL to assist in the logistics of collecting and recycling televisions (Avenell, 2012).

LG has also had a wide involvement in industry-standard organizations that focus on sustainability and recycling. One such organization is the LCD TV Association and it boasts about a dozen members including Applied Materials, LG and Supertex. Taos Inc. has focused on the use of ambient energy technology. MSilica Inc. has focused on reduced system costs, power efficiency and efficient use of company real estate (Atmega, 2012).

LG has actually created its own sustainability scoring system whereby companies must score an aggregate of 80 points to qualify as a “green” and sustainable company (LG Eco, 2012). LG has also trumpeted in 2011 that it was able to earn its first certification for carbon-free manufacturing for both its televisions and its fridges (Bardeline, 2011). Obviously, the excessive use of and pollution with carbon into the atmosphere and in other parts of the environment has been an overarching concern of environmentalist entities and public figures.

On one of its website, LG has a process map showing its certification process. The mapping starts with a request for examination for the certification process. The plan to examine the technology performance is assessed, the plant and the relevant vendors are looked at, and then the certification is approved or denied based on the empirical results (LG Sustainability, 2012). LG also has a blog that contains a set of frequently asked questions that educates blog readers on the different technologies in the television market, which ones are better and why, and how TV buyers can be energy efficient yet entertained at the same time (LG UK Blog, 2012).

LG has also implemented solutions at its factories and offices so that the manufacturing process can be accomplished both with an attention to quality but also a commitment to sustainability and efficient operations, even if the latter is not always the cheapest solution (LG Vietnam, 2012). LG has also openly shared that they are going to invest almost $7 billion on the use of solar power, EV batteries, LED’s and water treatment technology both in its products and for the processes and infrastructure that goes into making these products (Redell, 2011). LG has also made light of its “Eco-Design” product features prevalent in many of their products including their televisions (LG Global, 2012).

External Supply Chain

LG vendors should be held to a higher standard if they wish to continue work with LG. Perhaps there are situations where LG cannot or should not be picky, but when multiple vendors are available for a manufacturing item, LG should hold the vendor to certain supply chain and sustainability standards or they should be discarded in favor of someone else. Engaging in business with a company with an non-established or shoddy environmental record is not acceptable as it will tarnish the sustainability reputation of LG. Examples of this in motion are efficient supply chain pathways for raw materials, use of fuel efficient vehicles or aircraft, use of recycled materials to be used in the manufacturing of new televisions and so forth.


At the end of the day, LG’s main focus has to be, and should be, on gaining and maintaining a profit. If it cannot do that, it will not continue to survive. However, LG has the means and the motivation to be a good partner to the Earth and to its client base and this means that they must be as environmentally friendly as possible. The process of improving sustainability and effective global supply chain practices is an ever-evolving process and the changes simply cannot ever stop. LG must continue to sunset the use of products and fuels that are exhaustible in nature and must instead focus on the use of technologies and products that can be easily reproduced and recreated in pertpetuity so that the planet’s vital resources are conserved and used in an efficient manner.

As noted throughout this report, the focus cannot only be on the actual TV sets themselves but also anything and everything involved in LG’s daily operations ranging from the air conditioners at the offices, how their employees get to work and the conditions they endure, and the supplies and materials spent for activities related both to manufacturing and other activities.


Anderson, a. (n.d.). Supply chain efficiencies save LG millions | Official CIPS Magazine — ”

Supply Management. Purchasing and supply news, law, analysis and resources

Official CIPS Magazine — ” Supply Management. Retrieved August 31, 2012,

from http://www.supplymanagement.com/analysis/features/2009/supply-chain-efficiencies-save-lg-millions/

Avenell, P. (n.d.). LG signs on with DHL for TV recycling, plus updated scorecard – Current: Electrical, Electronics and Appliance Industry News and Issues. Current: Electrical, Electronics and Appliance Industry News and Issues. Retrieved August 31, 2012, from http://www.current.com.au/2012/07/02/article/LG-signs-on-with-DHL-for-TV-recycling-plus-updated-scorecard/BVCACYPJYP.html

Bardeline, J. (n.d.). LG Earns First CarbonFree Certification for TVs, Fridges | GreenBiz.com. Green Business News, Resources, and Sustainability Career Tools | GreenBiz.com. Retrieved August 31, 2012, from http://www.greenbiz.com/news/2011/07/29/lg-earns-first-carbonfree-certification-tvs-fridges

Charles, G. (2012). LG Q2 Profit $138M, but sales fall 11% on mobile weakness. CNET.com. 1 (3), 20-22.

Dirjish, M. (2010). Will the 2010 LED Shortage Lead to Feast or Famine. Electronic Design. 58 (5), 1.

Environment. (n.d.). LG Electronics: Consumer Electronics & Appliances from LG | LG USA. Retrieved August 31, 2012, from http://www.lg.com/global/sustainability/environment

Flat TV battle: Why Samsung, LG are dominating Sony, Panasonic – NDTVProfit.com. (n.d.). Business Finance, Stock Market, Quotes, News, Sensex, Nifty – NDTV Profit. Retrieved August 31, 2012, from http://profit.ndtv.com/news/corporates/article-flat-tv-battle-why-samsung-lg-are-dominating-sony-panasonic-302744

Frequently Asked Questions | LG Blog. (n.d.). Welcome to the Official UK LG Blog. Retrieved August 31, 2012, from http://www.lgblog.co.uk/frequently-asked-questions/

Gray, P. (n.d.). The Final Act: Philips Exits TV | DisplaySearch Blog. DisplaySearch Blog | the Official Blog of DisplaySearch, an NPD Group Company. Retrieved August 31, 2012, from http://www.displaysearchblog.com/2011/04/the-final-act-philips-exits-tv/

Greenbiz Staff. (n.d.). TV Recycling Picks Up Speed with LG, Waste Management Partnership | GreenBiz.com. Green Business News, Resources, and Sustainability Career Tools | GreenBiz.com. Retrieved August 31, 2012, from http://www.greenbiz.com/news/2009/11/11/tv-recycling-picks-speed-lg-waste-management-partnership

Nic, F. (2012). Screen Goes Blank for One of the Great Names in Japanese TV. The Times (UK). 32 (33), 1.

Kim, R.. (2012). South Korea’s LG Eyes OLED Television Global Market Leadership. International Business Times News. 16 (1), 12.

LCD TV Association Announces Four New Sustaining Members. (n.d.). ATmega32 AVR – Projects Tutorials Codes – Microcontroller. Retrieved August 31, 2012, from http://atmega32-avr.com/lcd-tv-association-announces-four-new-sustaining-members/

LG ELECTRONICS SEES SAVINGS of USD 400 MILLION THROUGH SCM INNOVATION. (n.d.). LG Electronics: Consumer Electronics & Appliances from LG | LG USA. Retrieved August 31, 2012, from http://www.lg.com/global/press-release/article/lg-electronics-sees-savings-of-usd-400-million-through-scm-innovation.jsp

LG Eco Supply Chain | LG Electronics Ireland. (n.d.). LG Electronics: Consumer Electronics & Appliances from LG | LG USA. Retrieved August 31, 2012, from http://www.lg.com/ie/about-lg/corporate-information/greener-products/eco-supply-chain.jsp

LG Product Recycling | LG Electronics Ireland. (n.d.). LG Electronics: Consumer Electronics & Appliances from LG | LG USA. Retrieved August 31, 2012, from http://www.lg.com/ie/about-lg/corporate-information/greener-products/product-recycling.jsp

Redell, C. (n.d.). LG to Invest $6.7B in Solar, EV batteries, LEDs and Water Treatment | GreenBiz.com. Green Business News, Resources, and Sustainability Career Tools | GreenBiz.com. Retrieved August 31, 2012, from http://www.greenbiz.com/news/2011/09/26/lg-invest-67b-solar-ev-batteries-leds-and-water-treatment

Supply Chain Green Management. (n.d.). LG Electronics: Consumer Electronics & Appliances from LG | LG USA. Retrieved August 31, 2012, from http://www.lg.com/global/sustainability/environment/supply-chain-green-management

Vir. (n.d.). LG brings valuable insights on sustainable building practices — ” TalkVietnam. Welcome to Vietnam — ” Everything About Vietnam. Retrieved August 31, 2012, from http://talkvietnam.com/2012/08/lg-brings-valuable-insights-on-sustainable-building-practices/#.UEFUn5ZSQrU

Yoo-Chul, K. (2012). LG to Sell 50,000 OLED TV’s in 2012. Korea Times. 12 (1), 21.

Get Professional Assignment Help Cheaply

Buy Custom Essay

Are you busy and do not have time to handle your assignment? Are you scared that your paper will not make the grade? Do you have responsibilities that may hinder you from turning in your assignment on time? Are you tired and can barely handle your assignment? Are your grades inconsistent?

Whichever your reason is, it is valid! You can get professional academic help from our service at affordable rates. We have a team of professional academic writers who can handle all your assignments.

Why Choose Our Academic Writing Service?

  • Plagiarism free papers
  • Timely delivery
  • Any deadline
  • Skilled, Experienced Native English Writers
  • Subject-relevant academic writer
  • Adherence to paper instructions
  • Ability to tackle bulk assignments
  • Reasonable prices
  • 24/7 Customer Support
  • Get superb grades consistently

Online Academic Help With Different Subjects


Students barely have time to read. We got you! Have your literature essay or book review written without having the hassle of reading the book. You can get your literature paper custom-written for you by our literature specialists.


Do you struggle with finance? No need to torture yourself if finance is not your cup of tea. You can order your finance paper from our academic writing service and get 100% original work from competent finance experts.

Computer science

Computer science is a tough subject. Fortunately, our computer science experts are up to the match. No need to stress and have sleepless nights. Our academic writers will tackle all your computer science assignments and deliver them on time. Let us handle all your python, java, ruby, JavaScript, php , C+ assignments!


While psychology may be an interesting subject, you may lack sufficient time to handle your assignments. Don’t despair; by using our academic writing service, you can be assured of perfect grades. Moreover, your grades will be consistent.


Engineering is quite a demanding subject. Students face a lot of pressure and barely have enough time to do what they love to do. Our academic writing service got you covered! Our engineering specialists follow the paper instructions and ensure timely delivery of the paper.


In the nursing course, you may have difficulties with literature reviews, annotated bibliographies, critical essays, and other assignments. Our nursing assignment writers will offer you professional nursing paper help at low prices.


Truth be told, sociology papers can be quite exhausting. Our academic writing service relieves you of fatigue, pressure, and stress. You can relax and have peace of mind as our academic writers handle your sociology assignment.


We take pride in having some of the best business writers in the industry. Our business writers have a lot of experience in the field. They are reliable, and you can be assured of a high-grade paper. They are able to handle business papers of any subject, length, deadline, and difficulty!


We boast of having some of the most experienced statistics experts in the industry. Our statistics experts have diverse skills, expertise, and knowledge to handle any kind of assignment. They have access to all kinds of software to get your assignment done.


Writing a law essay may prove to be an insurmountable obstacle, especially when you need to know the peculiarities of the legislative framework. Take advantage of our top-notch law specialists and get superb grades and 100% satisfaction.

What discipline/subjects do you deal in?

We have highlighted some of the most popular subjects we handle above. Those are just a tip of the iceberg. We deal in all academic disciplines since our writers are as diverse. They have been drawn from across all disciplines, and orders are assigned to those writers believed to be the best in the field. In a nutshell, there is no task we cannot handle; all you need to do is place your order with us. As long as your instructions are clear, just trust we shall deliver irrespective of the discipline.

Are your writers competent enough to handle my paper?

Our essay writers are graduates with bachelor's, masters, Ph.D., and doctorate degrees in various subjects. The minimum requirement to be an essay writer with our essay writing service is to have a college degree. All our academic writers have a minimum of two years of academic writing. We have a stringent recruitment process to ensure that we get only the most competent essay writers in the industry. We also ensure that the writers are handsomely compensated for their value. The majority of our writers are native English speakers. As such, the fluency of language and grammar is impeccable.

What if I don’t like the paper?

There is a very low likelihood that you won’t like the paper.

Reasons being:

  • When assigning your order, we match the paper’s discipline with the writer’s field/specialization. Since all our writers are graduates, we match the paper’s subject with the field the writer studied. For instance, if it’s a nursing paper, only a nursing graduate and writer will handle it. Furthermore, all our writers have academic writing experience and top-notch research skills.
  • We have a quality assurance that reviews the paper before it gets to you. As such, we ensure that you get a paper that meets the required standard and will most definitely make the grade.

In the event that you don’t like your paper:

  • The writer will revise the paper up to your pleasing. You have unlimited revisions. You simply need to highlight what specifically you don’t like about the paper, and the writer will make the amendments. The paper will be revised until you are satisfied. Revisions are free of charge
  • We will have a different writer write the paper from scratch.
  • Last resort, if the above does not work, we will refund your money.

Will the professor find out I didn’t write the paper myself?

Not at all. All papers are written from scratch. There is no way your tutor or instructor will realize that you did not write the paper yourself. In fact, we recommend using our assignment help services for consistent results.

What if the paper is plagiarized?

We check all papers for plagiarism before we submit them. We use powerful plagiarism checking software such as SafeAssign, LopesWrite, and Turnitin. We also upload the plagiarism report so that you can review it. We understand that plagiarism is academic suicide. We would not take the risk of submitting plagiarized work and jeopardize your academic journey. Furthermore, we do not sell or use prewritten papers, and each paper is written from scratch.

When will I get my paper?

You determine when you get the paper by setting the deadline when placing the order. All papers are delivered within the deadline. We are well aware that we operate in a time-sensitive industry. As such, we have laid out strategies to ensure that the client receives the paper on time and they never miss the deadline. We understand that papers that are submitted late have some points deducted. We do not want you to miss any points due to late submission. We work on beating deadlines by huge margins in order to ensure that you have ample time to review the paper before you submit it.

Will anyone find out that I used your services?

We have a privacy and confidentiality policy that guides our work. We NEVER share any customer information with third parties. Noone will ever know that you used our assignment help services. It’s only between you and us. We are bound by our policies to protect the customer’s identity and information. All your information, such as your names, phone number, email, order information, and so on, are protected. We have robust security systems that ensure that your data is protected. Hacking our systems is close to impossible, and it has never happened.

How our Assignment  Help Service Works

1.      Place an order

You fill all the paper instructions in the order form. Make sure you include all the helpful materials so that our academic writers can deliver the perfect paper. It will also help to eliminate unnecessary revisions.

2.      Pay for the order

Proceed to pay for the paper so that it can be assigned to one of our expert academic writers. The paper subject is matched with the writer’s area of specialization.

3.      Track the progress

You communicate with the writer and know about the progress of the paper. The client can ask the writer for drafts of the paper. The client can upload extra material and include additional instructions from the lecturer. Receive a paper.

4.      Download the paper

The paper is sent to your email and uploaded to your personal account. You also get a plagiarism report attached to your paper.

smile and order essaysmile and order essay PLACE THIS ORDER OR A SIMILAR ORDER WITH US TODAY AND GET A PERFECT SCORE!!!

order custom essay paper